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U.S. Consumer Attitudes and Preferences about Domestic Farm-Raised Finfish and Shellfish

Atlantic, in collaboration with Dynata, a first-party data company, collected a random and census-representative sample of at least 400 responses from each of the 50 U.S. states, resulting in 20,029 respondents. This sample size adequately represents consumers across the U.S. and their attitudes and preferences toward 13 species of finfish and shellfish. This consumer insights study resulted in an interactive data toolset and findings report, found below.

Reports

Interactive Tools

Spatial Visualization

Descriptive Statistics (PDF)

Consumer Preferences and Willingness to Pay for Local Farm-Raised Finfish and Shellfish Products (PDF)

Consumer Preferences and Willingness to Pay for Credence Attributes of Farm-Raised Seafood (PDF)

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